Two lives,
one studio.
My first career was in booths and broadcast. Club DJ. Remix artist. National radio. Graphic design, video editing, motion graphics. Two decades of mixing tracks for rooms full of people who wouldn't notice if I got it right -- but would absolutely notice if I got it wrong.
My second career looks different on paper. Salesforce Solutions Architect. Flow Builder specialist. User Group leader. Integration engineer. But the muscles are the same -- cue the next track, time the handoff, keep the room on the beat.
The name is from a song I used to spin -- Buddy Joe by The Klubbhoppers. “Kicking the flow.” Years later, I ran a Salesforce Flow user group. The metaphor named itself.
Today the studio takes on custom development, Salesforce work, integrations, and AI-accelerated delivery -- for founders, ops leaders, enterprises and agencies who need systems that hand off on the beat.
Twenty years,
two careers.
studios.
The beliefs
that run the mix.
Production-ready or don't ship.
Prototypes are fine -- in sketch form. What reaches your infrastructure is tested, documented, and maintainable by someone other than me.
The stack serves you.
If Salesforce isn't right, I'll say so. If a no-code tool does the job, I'll recommend that. No vendor margin, no CV-driven development.
Business first. Code second.
Twenty years outside enterprise IT teaches you one thing: good software solves a business problem, not a technical puzzle. The problem leads.